With long-standing relationships and a good understanding of the local media space, Maven can develop a media strategy with the aim of driving your brand the competitive advantage. We will carefully consider budgets and present creative ideas that aim to make the most of the media channels you are engaging.
Media planning + buying
Search engine marketing – SEM, aka Google AdWords
Search Engine Advertising is the process of gaining website traffic by purchasing ads on search engines.
SEM is an effective tool for targeting audiences who are searching for the products or services specifically offered by your brand or business, and in many cases, your specified location. Maven work with a team of technicians who will develop a targeted search campaign and provide ongoing reporting to make sure we are best optimising not only traffic, but leads to your business.
Search Engine Optimisation – SEO
Search Engine Optimisation (SEO) is the process of building web pages in a manner which enables the pages to rank highly in ‘algorithmically’ determined search results and that are based on the relevance to the search phrase. We believe that effective SEO plays a very important role in maintaining your brand presence and we work with technicians who can help to maintain this presence for you through SEO.
Copywriting and content development
Whether you are looking to clarify your message or uncover your unique tone of voice, Maven can work with you to develop content that uniquely promotes your business or product and equally, reflects the beliefs of your business.